This poster shows good balance because all the text is centered and the visual weight is symmetrical. The targeted user will look at the center of the poster to see information they will need for the event. Also, there is leveling in this poster because there is good harmony between the text and the background. The background only shows at the four corners and are predictable because they are all the same. This poster makes good use of attraction and grouping with the text as well. Similar information is placed closed to each other while the one that stands out, ben sollee, is large and separated. There is clearly positive and negative space in this as well; the blue is the negative part and the positives are the decorations and the text.
This poster does not show balance but it shows stress, which interferes with the information given for this event. Because of the stress, it can disorient the viewer from getting the correct information. Also, this poster is ambiguous, not leveled or sharpened. People prefer looking at important information on the lower left hand side of the visual field. In this poster, the most important information is put to the right side. The multitude of colors in the information given on the right side makes the user lose the principle of attraction and grouping even if they are the same size text because the color here is stronger than size. Also, this poster feels very cluttered so the positive and negative aspect is not very clear. Almost everything on the poster dominates so the message the event wants the user to see can get easily lost.
This poster shows good balance because all the text is centered and the visual weight is symmetrical. The targeted user will look at the center of the poster to see information they will need for the event. Also, there is leveling in this poster because there is good harmony between the text and the background. The background only shows at the four corners and are predictable because they are all the same. This poster makes good use of attraction and grouping with the text as well. Similar information is placed closed to each other while the one that stands out, ben sollee, is large and separated. There is clearly positive and negative space in this as well; the blue is the negative part and the positives are the decorations and the text.
This poster does not show balance but it shows stress, which interferes with the information given for this event. Because of the stress, it can disorient the viewer from getting the correct information. Also, this poster is ambiguous, not leveled or sharpened. People prefer looking at important information on the lower left hand side of the visual field. In this poster, the most important information is put to the right side. The multitude of colors in the information given on the right side makes the user lose the principle of attraction and grouping even if they are the same size text because the color here is stronger than size. Also, this poster feels very cluttered so the positive and negative aspect is not very clear. Almost everything on the poster dominates so the message the event wants the user to see can get easily lost.
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